Topics
Business Marketing Sales Sports BusinessExpertise
- Business
- Sports Business
- Marketing
- Sports Marketing
- Social Media Marketing
- Sales
- Ticket Sales
- Fundraising
- Time Management
About
Marketing Lecturer April Schofield teaches Sport Sales, Personal Selling, Advanced Selling, Retail Marketing, Principles of Marketing, Sales Management, Business to Business Marketing, Magic of Marketing and Business Communication courses at MSU Denver.
In addition to teaching, Schofield contributes to the development of the Sport Sales Workshop and Center for Professional Selling, advises students on career and academic planning, mantains Professional Qualification Requirements, and coaches and leads student teams at national sales competitions, including the National Collegiate Sales Competition and International Collegiate Sales Competition. She is also the faculty advisor for Student Marketing Association and Mu Kappa Tau National Honor Society and serves on various committees and fundraisers for the Department.
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Business and Economics
A sales pitch for AI
New innovations have the potential to help virtual sellers interpret customers’ emotional reactions. But how close are these technologies to sealing the deal?
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Business and Economics
Sales steps into the future
Forget the old clichés and say hello to a new breed of smart, friendly and tech-savvy professionals.
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Tim Carroll, APR
Senior Director of Media & Public Relations
Valeria Quiroz Bello
Media Relations Specialist & Writer