Communications, Consumer Behavior, Consumer Issues, Ethics/Ethical Studies, Journalism and Mass Communication, Men's Health, Rhetoric, Social Media, Sports Business
Rhetoric and digital media: influence and persuasion in sports, politics and economics, especially the role of emotion and digital media in influencing and persuading
Title: Associate Professor
Department: Communication Studies
Office Phone: 303-615-0631
Interviewed by: CBS4, Univision, 7News, FOX31, 9NEWS, Boulder Daily Camera
Samuel Jay, Ph.D., is an associate professor in the Department of Communication Arts and Sciences at Metropolitan State University of Denver.
He joined MSU Denver in 2011 as an adjunct professor and went full-time in 2014. Jay opened his own consulting company in 2015 called Jay Communication Solutions helping individuals and small businesses market themselves. He has developed and implemented content marketing campaigns, handled social media accounts of NCAA Division I sports teams and coached and managed projects for varied clients. Jay also produces and co-hosts a weekly sports podcast and radio show, called Sports Nerds, where he examines how sports influence our perception of things like race, class, gender and power. He also co-hosts a weekly podcast, called Unfiltered, where leaders in the craft beverage industry are featured, providing a behind-the-scenes look at what they do.
His research focus areas include how digital communication technologies and their users generate and circulate emotional energy and how that energy adds rhetoric effectiveness to disparate discourses, including politics, sports, and economics.
Jay received his doctorate in communication studies with a focus on rhetoric and a minor in emergent digital practices from University of Denver in 2014, a master’s in radio-television-film from University of North Texas in 2009 and a bachelor’s in cinema and comparative literature from University of Iowa in 2006.