Business, Entrepreneurship, Marketing, Small Business
Brand management, Reputation management, Relationship management, Entrepreneurship, Franchise, Small business
Office Phone: 303-615-0522
Alternate Phone: 720-234-3756
Interviewed by: KHOW Radio, CW2 News, 9NEWS, Denver Business Journal
Mick Jackowski, Ed.D., is a professor in the Department of Marketing at Metropolitan State University of Denver. His areas of expertise lie in brand management, reputation management, relationship management, entrepreneurship, franchise and small business. Jackowski teaches primarily in the MSU Denver Center for Professional Selling. He teaches Principles of Marketing, Business Communication and Personal Selling.
Jackowski has been with MSU Denver since 2003. From 2007-13, he worked as the director at the Center for Innovation; since, he has returned to teaching. Jackowski chairs the Department of Marketing’s Assessment Committee and the Center for Professional Selling Advisory Board. He was awarded the Innovative Teaching Award and the Excellence in Teaching Award from MSU Denver’s College of Business. He also received the Best Practitioner Paper Award from the U.S. Association for Small Business and Entrepreneurship.
His written work has been published in the Journal of Selling and the Journal of Higher Education Theory and Practice. Jackowski has given several presentations with the Western Decision Sciences Institute, the Marketing Educators’ Association and the Conference on Historical Analysis and Research in Marketing. His current research projects are “Selling Sales Education: Proposing a New Major in Professional Selling” and “The Importance of Social Selling Proficiency and the Development of a Social Selling Class.” He is also conducting ongoing case-study research in professional sales.
Jackowski received his doctorate from the University of Northern Colorado in 1998, a master’s from the University of Massachusetts, Amherst, in 1996 and a bachelor’s from State University of New York at Buffalo in 1990.